Home / Jet Aviation Starts Year on a Sustainability High — in Good Company with Diamondo Earthrounding

Jet Aviation Starts Year on a Sustainability High — in Good Company with Diamondo Earthrounding

Book & Claim, Global, Innovation, Sustainability

Jet Aviation is collaborating with several partners to offer and test programs and ideas that support sustainable aviation as part of our broader sustainability strategy. In our latest initiative, we are pleased to cooperate with Diamondo Earthrounding, a not-for-profit company that is promoting our shared vision for sustainable aviation by circling the globe in a 5-seater Diamond 50 aircraft to demonstrate the potential of readily available technologies.

Matthias Niederhäuser and Robin Wenger, founders and intrepid pilots of Diamondo Earthrounding, departed from our Zürich FBO on January 2nd, commencing their round-the-world tour of some 70 legs across 35 countries over the next four months. Throughout their journey, Jet Aviation has the privilege of helping Diamondo Earthrounding fly sustainably using SAF through our global Book & Claim service.

“Harnessing the strengths of various groups with different talents and skillsets is one of the most effective strategies for bringing scale to innovative problem solving,” said Joao Martins, VP Regional FBO Operations Europe and General Manager Zurich. “Just as we support Diamond Earthrounding in connecting and promoting sustainable aviation initiatives in different climatic conditions, they help us raise awareness of the global reach and benefits of Book & Claim.”

“Harnessing the strengths of various groups with different talents and skillsets is one of the most effective strategies for bringing scale to innovative problem solving.”

SAF has great potential to reduce greenhouse gas emissions, but its limitation is supply. The beauty of book and claim is that it gives owners and operators the opportunity to purchase the benefits of SAF and thereby support increased future production — from anywhere in the world, anytime. Moreover, as a market mechanism, it offers customers further choice in terms of the degree they wish to offset their emissions.

Matt and Robin enjoyed Jet Aviation’s care and hospitality in Medina and Riyadh, Saudi Arabia on January 7-8, 2022, and were pleased to visit and experience our Dubai FBO on January 10,, 2022. Click here to learn more about how our vision aligns with that of Diamondo Earthrounding, and join us over the coming months as we follow their inspirational journey.

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